by Michelle | Aug 1, 2025 | Abundant Accountant Podcast
A shocking $50,000 mistake led to a major sales breakthrough for CPA Tim Wijtenburg, a turning point that redefined his approach to building a profitable accounting firm. This episode reveals how Tim, after seven years in corporate at a Fortune 150 company and...
by Michelle | Jul 15, 2025 | Abundant Accountant Podcast
Tired of pushy sales tactics? Discover how to master the art of selling high-value CFO advisory services without feeling sleazy as Michelle Weinstein takes the hot seat opposite Adam Lean, CEO of The CFO Project. We delve into strategies for financial...
by Michelle | May 15, 2023 | Abundant Accountant Podcast
About This Episode If you just finished a difficult tax season and are already dreading the next one, this episode is designed for the window right after the season ends, while the problems are fresh and there is still time to fix them. Thomas A. Gorczynski,...
by Michelle | Mar 1, 2020 | Abundant Accountant Podcast
Being an accountant or starting your own firm in accounting and bookkeeping requires good marketing to set yourself apart from your competition. You have to speak to your audience about what you do, what you focus on, and what differentiates you from others who...
by Michelle | Sep 15, 2019 | Accountant Blog Posts
A lot of accounting professionals, accountants, tax professionals and CPAs find the sales process completely terrifying. But it doesn’t have to be! In fact, it can make you more confident, and having strong sales conversations will completely change your business! But...